Astro Sports Pack customers will get to watch the 2019 Rugby World Cup without any additional cost.
All 48 matches of the 2019 edition, taking place from September 20 to November 2 in Japan, will be available on a dedicated channel called beIN Sports Rugby (CH825).
The promotion will also be available to existing Setanta and Sports Focus subscribers.
As for Astro customers without the Sports Pack or NJOI customers, they can purchase the channel with a one-time payment of RM99 via CH200 from September 5 onwards to follow all the rugby action.
"We would like to thank our Sports Pack customers by rewarding them with a free dedicated channel to catch all 48 2019 Rugby World Cup matches live.
"Together with our partner, beIN SPORTS, we are also giving Sports Pack customers a chance to win a trip to Japan
where they can catch a Rugby World Cup match live in person.
"We're calling all rugby fans to get our Sports Pack now
and participate in the contest before it closes on September 8," said Lee Choong Khay, Astro's Head of Sports.
Held in Asia for the first time, the upcoming rugby showdown will be the ninth Rugby World Cup and see New Zealand aim to mount a successful defence of the trophy they won in 2011 and 2015.
The All Blacks were also the inaugural winners in 1987, making them the most successful rugby nation with three world titles.